artwork by Firelei Báez

Project No. 236: NIKE DSG 'PLAY LIKE YOU OWN IT'. Sport belongs to kids. We want the up-and-coming high school athlete to make it theirs, to mess with it, to hack it, to challenge and reinvent it. WSDIA set the retail direction for the campaign within select Dick's Sporting Goods across the country.

sculpture by Charlotte Posenenske

Tiny PopUp t-shirt

Project No. 234 WSDIA has completed a website for artist Kamrooz Aram

Nevin Aladağ 'Pattern Matching (Flowers Red)', 2012

"think Grand Theft Auto except I steal souls too" - Stuck Norris

photo by WSDIA partner Sarah Nelson Jackson

Maison Margiela Concrete Boots

Project No. 233: PennDesign Symposium 'Structural Instabilities'. Three different investigations on the idea of instability. Image taken by Adrien Menard

James Baldwin and Bayard Rustin chillin.

Love the Nike 'Kenny' Cortez IV campaign with Micaiah Carter photography.

Project No. 231: WSDIA recently completed a rebrand for street fashion studio, SCAPES. More coming soon!

Blonde by Stéphanie Macaigne

Project No. 229: Google Farm, rethinks the future of retail space. Challenged to ensure consumers have the ultimate learning experience, immersed in human interaction with a sense of wonder and magic, the space uses bold yet simple architectural gestures, while offering consumers seamless, integrated points of discovery to leverage the ease of products...Acting as the consistent thread throughout The Farm, rows of vegetation beneath the grated floor span the full space. This was a speculative study.

Party Party Party!!! We celebrated well in our new office space.

Project No. 228: WSDIA is working on graphics for a exhibit called, "CLOSE TO THE EDGE: The Birth of Hip Hop Architecture" at the AIA New York Center for Architecture. Opening Oct. 1, 2018. Exhibition Design by Sekou Cooke and Graffiti by Chino.

Project No. 226 Nike approached WSDIA to rethink their downtown flagship Nike Soho. This gridded 5th Floor scheme controls product display in rigid but flexible fashion.

Project No. 226 Nike approached WSDIA to rethink their downtown flagship Nike Soho. Here are some directions for the 'grand' 5th floor ceiling scheme that introduced vertical extrusions to reflect the landscape of NYC.

WSDIA has brought on the ever-worldly, Natalia Estefania Flores Zalles for an internship. The Parsons grad has been lending her talented typographic skill set for identity, editorial and environmental graphic projects.