WeShouldDoItAll — ESPN Capitales del Fútbol
ESPN Capitales del Fútbol

Capitales del Fútbol is a travel documentary series produced by ESPN's International Marketing Solutions group in collaboration with Academy Award-winning studio 100Bares. Premiering across Latin America in April 2011, the show profiles cities where football is a way of life. Entering a third season, the show has expanded to include the US. It is ESPN International’s most successful original series ever with nearly 20 million viewers.

Each capital has its own unique story, with a rich history of legendary players, rivalries, coaches and stadiums, but what truly connects them all is the passion for the game. The program’s main mission is to document how the sport of football has had the power to shape some of the world’s great capitals/destinations. WSDIA partnered with ESPN to art direct and curate a series of iconic posters, guiding graphic talent from several football cities, to capture the relationship of a world capital with football and its fans.

Client:
ESPN IMS

Collaborators:
Hey
Quadradão
Lawerta
Nick Iluzada
Matt Taylor
Typozon
Riccardo Vecchio
Richard Swarbrick
Fernando Volken Togni

WeShouldDoItAll — ESPN Capitales del Fútbol
Hey - Barcelona, Spain
WeShouldDoItAll — ESPN Capitales del Fútbol
Quadradão - Sao Paolo, Brazil
WeShouldDoItAll — ESPN Capitales del Fútbol
Riccardo Vecchio - Milan, Italy
WeShouldDoItAll — ESPN Capitales del Fútbol
Nick Iluzada - Madrid, Spain
WeShouldDoItAll — ESPN Capitales del Fútbol
Lawerta - Buenos Aires, Argentina
WeShouldDoItAll — ESPN Capitales del Fútbol
Fernando Volken Togni - Rio De Janeiro, Brazil
WeShouldDoItAll — ESPN Capitales del Fútbol
Matt Taylor - Mexico City, Mexico
WeShouldDoItAll — ESPN Capitales del Fútbol
Typozon - Bogota, Colombia
WeShouldDoItAll — ESPN Capitales del Fútbol
Richard Swarbrick - Manchester, England
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Poster Collection